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The New Member Experience from the Next Generation Contact Center

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Member expectations have been evolving as a result of great experiences with leading brands such as Door Dash, Apple and Uber. When COVID hit, it immediately increased member interaction volumes at the same time as it shifted the contact center into a Work-from-Home paradigm that is here to stay. This has accelerated credit unions’ urgency to deliver a great digital-first experience through user-friendly, self-service channels that can naturally escalate to live agents without a drop in experience.

In this session, Avtex discusses modern member engagement best practices that will help Credit Union contact centers deal with the explosion in digital interactions and deliver the Next Generation of Member Experience.